Well, it’s official.
Hulu and boxee are splitting up.
You know, it’s really quite depressing when you see utter stupidity, know it’s utter stupidity, but can’t do anything to change it. Boxee did nothing except show Hulu in a nicer format. The ads were still there, so it’s not as though Hulu was losing their revenue stream. Instead, they were gaining over 100,000 active streams from Boxee users, and the ad impressions that go along with that.
Sadly, the old media in charge of the content that Hulu shows decided that watching their content on a nice TV with a remote control was simply wrong, and that it had to be stopped.
This isn’t the first time that the studios have looked at a good piece of tech and then turned around and shot themselves in the foot trying to ignore it, and it certainly won’t be the last. But as an ardent lover of boxee, I for one won’t be touching Hulu until the situation is resolved. And if it’s not resolved, then I won’t be using it ever again. This is less of a sacrifice than it sounds, because without boxee, I wouldn’t watch Hulu at all.